The Intelligent Use of Water™

Decades before the term "water restrictions" became part of the common vernacular, we recognized the need to protect and efficiently use our world's most precious resource. The Intelligent Use of Water is Rain Bird's guiding philosophy and continues to influence all aspects of our business.

Anthony LaFetra (1940 - 2021)
Rain Bird Corporation

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Rain Bird's brand refresh--Rain Bird Is How Your Future Grows, and the accompanying visual design assets--was awarded Silver in the Graphis Design Awards 2025. 
July 26th, 2024
National Public Gardens Day was created by Rain Bird and the American Public Gardens Association to promote public awareness of gardens, gardening, plant and water conservation, and environmental issues and initiatives. Learn about Rain Bird’s involvement with National Public Gardens Day.
May 8th, 2024

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