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For Immediate Release

RAIN BIRD CELEBRATES SMART IRRIGATION MONTH
BY GIVING AWAY SMART CONTROLLERS

Rain Bird Sweepstakes will award Rain Bird Smart Controllers
to Facebook fans each week in July

AZUSA, CA  (July 2, 2012) — In honor of Smart Irrigation Month, Rain Bird will be conducting a sweepstakes on its Facebook page, awarding a new Rain Bird® ESP-SMT Smart Control System and a new Rain Bird SST-1200s Smart Controller to lucky Facebook Fans each week during the month of July. Both of these controllers have been awarded the WaterSense Label by the United States Environmental Protection Agency (EPA).

“Smart Irrigation Month is designed to increase public awareness of the need to use water wisely,” said Dave Johnson, Rain Bird’s director of corporate marketing. “It’s about practicing smart water use and helping people become more aware of the irrigation technology that makes it possible. We feel that our ESP-SMT and SST Smart Controllers truly embody the concept of intelligent irrigation, and that makes them the perfect reward for our Facebook fans during this very important month. ”

Designed for residential and light commercial applications, the Rain Bird® ESP-SMT uses accurate, weather-based control to save between 30-70 percent in water. During installation and set-up, users enter their ZIP code (or site location and elevation), sprinkler type, sun exposure, soil type and slope. The ESP-SMT then combines this information with location-specific monthly historical weather data to create an optimum irrigation schedule. Each day, the system uses temperature and rainfall data to determine how much water is needed to maintain the optimum level of moisture in the soil. The ESP-SMT uses all these factors to decide whether to continue with the current irrigation schedule, suspend irrigation or adjust the schedule to apply more or less water.

For the do-it-yourselfer, Rain Bird’s SST Smart Controller utilizes much of the same proprietary automatic self-adjusting weather sensing technology to optimally water lawns and gardens year round without needing to constantly reprogram the controller according to changing weather conditions. Engineered with Rain Bird’s “Simple Set Timer” technology, the SST Smart Controller is designed to be easily installed and programmed by everyday consumers.

To enter Rain Bird’s Smart Irrigation Month Sweepstakes, participants must first “like” the company’s page on Facebook and then complete a brief form with their contact information. Rain Bird will randomly select and notify two winners of a new Rain Bird smart controller each Monday beginning July 9. Weekly winners will be announced on Rain Bird’s Facebook page. The sweepstakes will end with the drawing of its final winner on Monday, August 1, 2012. Official sweepstakes rules are available on Rain Bird’s Facebook page, http://www.facebook.com/RainBirdCorp.

“The ESP-SMT and SST Smart are great examples of the technology that is making it easier for all of us to practice smart irrigation,” Johnson said. “They’re easy and quick to install, and take the guesswork out of irrigation scheduling. We hope that by offering all of our Facebook fans—both property owners and irrigation professionals—the opportunity to win these new smart controllers, we’ll also encourage them to learn more about the latest water-saving technologies and techniques that can help them save water and efficiently manage their landscapes.”

For information about Rain Bird’s many other water-efficient products for landscape, golf course and agricultural irrigation, visit http://www.rainbird.com.

ABOUT RAIN BIRD CORPORATION:

Headquartered in Azusa, Calif., Rain Bird Corporation is the world’s leading manufacturer and provider of irrigation products and services. From simple beginnings in 1933, Rain Bird now offers the industry's broadest range of irrigation products for farms, golf courses, sports arenas, commercial developments and homes, available in more than 130 countries. Rain Bird has been awarded hundreds of patents, including the first in 1935 for the impact sprinkler. Rain Bird’s philosophy called The Intelligent Use of Water® is about using water wisely. Its commitment extends beyond products to education, training and services for the industry and the community. Rain Bird maintains state-of-the-art manufacturing facilities around the world. www.rainbird.com

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